DEVELOPMENT

New Land develops a variety of 2-, 3-, and 8-family buildings on the East Side.

New Land develops Lyon Court Condominiums – a 45-unit, 6-story project at 1515 N. Van Buren Street. While Milwaukee had some small-scale condominium developments, this was the first sizable multi-story, multi-family building constructed in the city after 15 years of inactivity in the market.

New Land acquires city land on Water Street and develops Highbridge Condominiums – 27 luxury units in a 7-story building at 1880 N. Water Street. On this project, New Land invested $500,000 in a major public improvement – a staircase from Astor Street down to the RiverWalk.

New Land wins a city RFP competition and develops the Jefferson Block Apartments at 144 N. Jefferson St. The 217-unit apartment complex, with 16,000 sq. ft. of retail and 300 parking spaces becomes a flagship for the New Land portfolio.

In 2005, New Land Enterprises developed Jefferson Block. This property spans an impressive 396,000 GSF with 217 stylish apartments. It utilizes innovative waffle slab foundation and is the first application of light gauge steel in a higher-density multi-family housing project in Wisconsin. This development not only set a new industry standard but also paved the way for five more cutting-edge New Land properties.

City Green Condominiums and Apartments, developed in 2007, features 91 apartments, 44 condominiums, and a total of 193,000 GSF. This highly complex development includes three buildings with three separate parking structures. City Green showcases innovative light gauge steel construction, reaching impressive heights of 7, 9, and 10 stories without the hefty cost of post-tensioned concrete.

Row House 31, completed in 2012, features 31 townhomes and totals 48,050 GSF. Located in Milwaukee’s Riverwest neighborhood, the property offers spacious townhomes with private garages, blending privacy with urban convenience near city amenities. The project also navigated bluff conditions near the Milwaukee River, enhancing its unique appeal.

New Land builds Row House 31 – the first market rate new construction multi-family in Riverwest.
The project is leased up prior to completion.

New Land starts construction on Trio – a 120-unit, mixed-use luxury apartment complex in Walker’s Point. The building is the first new construction multi-family in Milwaukee to use radiant heated floors.

Completed in 2016, Trio was New Land Enterprises’ first new construction, all-market-rate development in Walker’s Point. It features 120 apartments and totals 112,000 GSF. New Land recognized the lack of amenities in Walker’s Point and saw potential in the neighborhood.

In 2018, New Land Enterprises unveiled the first luxury high-rise apartment on Milwaukee’s east side in three decades. Urbanite features 153 apartments and totals 215,000 GSF. It stands out with its stunning 4th-floor clubhouse, state-of-the-art fitness center, and green roof. The innovative design, which avoids curb cuts and directs traffic through the alley, enhances the pedestrian experience.

Built in 2018, Rhythm is Milwaukee’s pioneering micro-apartment community. It comprises 140 apartments and totals 140,000 GSF. It features built-in storage, custom cabinetry, and convertible furniture, alongside expansive community spaces. The project utilized light gauge steel and introduced radiant hydronic technology for efficient in-floor heating.

In 2018, New Land developed Encore, a boutique community created as a sister project to Rhythm. This property features 33 apartments and totals 45,000 GSF. Located steps from two major entertainment districts but tucked away in a quiet neighborhood, Encore offers a unique living experience. Residents also have access to amenities at the larger Rhythm community.

Quartet, a boutique development in Walker’s Point, features 48 apartments and totals 66,200 GSF. Building on design innovations from Rhythm and Urbanite, Quartet offered spacious, affordable floor plans. Delivered in May 2020 during the COVID pandemic, it was 100% leased within four months. Quartet’s success, culminating in its sale in 2021, inspired New Land’s subsequent Element project three blocks west.

New Land Enterprises developed Kinetik in 2020, re-routing Archer Street into a pedestrian plaza. The development features 140 apartments and totals 222,000 GSF. Kinetik integrates abundant entertainment and seamless indoor-outdoor connections, helping to revitalize the neighborhood block.

Element, developed in 2022, features 66 apartments and totals 83,000 GSF. Following New Land’s success with Trio and Quartet in Walker’s Point, Element continues to enhance this corridor. The project reached 95% leased within 45 days, marking a resounding success.

Developed in 2022, Ascent is the world’s tallest mass timber structure. It features 259 apartments and totals 493,000 GSF. The property offers best-in-class amenities, efficient layouts, and the benefits of mass timber technology. Recognized by major media outlets, Ascent achieved record-setting rent, absorption, and retention rates, marking a milestone in building technology and luxury living.

NOVA, built in 2023, features 251 apartments and totals 328,660 GSF. The L-shaped development, built in an opportunity zone and utilizing PACE, includes eight townhomes with private entrances and corner retail. Residents enjoy amenities such as an infinity pool, indoor/outdoor club room, bi-level fitness center, coworking spaces, and a pet spa.